Раскрываем стоимость маркетинга в социальных сетях в 2024 году
Социальные сети все сильнее охватывают наш мир. Маркетологи стекаются на эти платформы, чтобы установить контакт с потенциальными клиентами. Мы понимаем – маркетинг в социальных сетях крайне важен, но составление бюджета может быть сложной задачей. Это руководство поможет вам разобраться в этом вопросе, раскрывая средние затраты, анализируя расходы на различные социальные сети и многое другое! Хотите получить помощь эксперта? Прокрутите вниз, чтобы воспользоваться нашим калькулятором оценки стоимости.
Пакеты услуг SMM - доступные цены!
Начните свой путь в SMM! Наши тарифные планы Uptle:
- Бюджет продвижения постов 549-1 099 ₽
- 30 публикаций в социальных сетях в месяц
- 3 рекламных поста
- Бюджет продвижения постов 819-1 649 ₽
- 45 публикаций в социальных сетях в месяц
- 4 рекламных поста
- Бюджет продвижения постов 1 099-2 199 ₽
- 60 публикаций в социальных сетях в месяц
- 5 рекламных поста
Unlock Your Social Media Potential: How Much Does it REALLY Cost?
Social media is booming, and it's a marketing powerhouse! Connect with current and potential customers, build relationships, and drive sales - all on powerful social platforms.
The burning question: how much does social media management cost? It depends on your needs! Agency experience, chosen plans, and the number of social networks all play a role.
В среднем большинство компаний тратит 10 529-18 299 ₽ в месяц на управление социальными сетями, что обычно включает ежемесячные расходы на рекламу, передовые маркетинговые и рекламные стратегии для социальных сетей и дизайн социальных сетей как минимум для одного канала
Uptle, агентство социальных сетей, отмеченное наградами, предлагает различные пакеты услуг для социальных сетей, которые помогут вам оптимизировать стратегию и максимально эффективно использовать бюджет, стоимостью всего 3 199-7 299 ₽ в месяц
Dive deeper! Explore social media pricing per network and discover our tailored plans on this page.
Let's make social media magic happen - contact us today!
Unlock the Power of Video Social Media: How Much Does Marketing & Ads Cost?
Uptle's Jazmin De Jesus dives into the value of social media marketing and reveals the investment behind it.
Social Media Marketing: Free to Start, Priceless for Growth
Sure, creating social media profiles is free. But managing them effectively takes serious time and expertise. You wouldn't risk surgery on an unqualified doctor, would you?
Hiring a dedicated social media manager can be expensive. But the cost of a poorly managed campaign can be even higher. Damage to your brand reputation is hard to undo.
Uptle offers affordable social media marketing plans for major platforms like Facebook, Twitter, LinkedIn, Instagram, and Pinterest. It's a fraction of the cost of hiring a full-time manager, and you get a fully managed campaign.
Our social media experts will not only build a strong online presence but also ensure it's constantly monitored and updated, keeping your audience engaged.
Curious about specific costs? Let's explore social media marketing pricing for different channels and see how Uptle's custom plans can fit your budget.
Unlock the Cost of Social Media Advertising Across Networks
Unsure about your social media advertising budget? We've got you covered!
Social media platforms significantly impact your advertising costs, similar to other marketing channels. For instance, with a larger user base, expect to pay more for ad space due to increased competition.
Ready to dive into platform-specific costs? Let's break down social media marketing pricing by network.
Unlock Facebook's Potential: Reach & ROI on a Budget
Facebook boasts over 1 billion daily users, making it a goldmine for reaching your target audience.
Setting up a Facebook business account is completely free. However, for amplified customer engagement, consider exploring paid advertising options.
So, how much does Facebook marketing cost?
Targeted Facebook Ads: Achieve Specific Goals
When creating paid Facebook ads, you can optimize them for various objectives, including:
- Boosting page likes
- Driving website clicks
- Conversions on your website
- App installations
- ...and more!
Facebook empowers you to manage ad costs effectively. Choose between getting the best conversions at optimal prices or setting campaign budgets. Additionally, you have CPM and CPC bidding models at your disposal.
With CPM (cost per mille), you pay for every 1,000 impressions of your ad. In simpler terms, you pay a specific amount each time your ad is shown to 1,000 Facebook users, regardless of clicks.
On the other hand, CPC (cost per click) means you only pay when users click your ads. This targets interested users, but typically comes at a higher cost.
CPC рекламы в Facebook варьируется в зависимости от ваших целей и целевой аудитории. В 2015 году средний CPC для рекламы в Facebook составлял 0,829 ₽
Grow Your Following: The Cost of Facebook Likes
Many businesses prioritize acquiring more page likes when creating Facebook ads.
Buffer, компания по управлению приложениями для социальных сетей, протестировала стоимость лайков в Facebook. Результат? Они обнаружили, что в среднем платили всего 1,739 ₽ за лайк. Если вы хотите увеличить базу подписчиков экономически эффективно, лайки в Facebook - это лучший выбор для связи с большим количеством пользователей
Boost Existing Posts: Targeted Visibility
Facebook allows you to 'boost' existing posts for increased visibility among your chosen target audience.
Стоимость продвигаемых постов зависит от вашей целевой аудитории и желаемого охвата. Facebook использует модель CPM для ценообразования продвигаемых постов. В среднем вы заплатите около 17,39 ₽ за 1 000 просмотров
Professional Facebook Management Services
| Social Media Pricing: Facebook | |
|---|---|
Social Media Marketing: | 2 379-4 209 ₽ или более в месяц |
Social Media Advertising: | 1 189-2 299 ₽ или более, с расходами на рекламу от 549 ₽ в месяц |
Услуги в социальных сетях для Facebook обычно варьируются от 1 189 до 4 209 ₽ в месяц или более. Для маркетинга в социальных сетях средние цены варьируются от 2 379 до 4 209 ₽ в месяц. Рекламные услуги Facebook стоят от 1 189 до 2 299 ₽ в месяц или более, с минимальными расходами на рекламу 549 ₽
Twitter Ads: Reach New Followers & Boost Engagement
Setting up a Twitter business account is free, just like Facebook. But to expand your reach, consider Twitter Ads. Let's explore some options!
Promote Your Tweets
Put your tweets in front of more eyes! Promoted Tweets appear as 'promoted' in timelines, grabbing user attention.
Продвигаемые твиты оплачиваются на основе вовлеченности, такой как клики, ответы, ретвиты и лайки, в среднем около 3,569 ₽ за твит
Grow Your Follower Base with Promoted Accounts
Want to build brand awareness and attract more followers? Promote your entire account!
Вместо оплаты за вовлеченность вы делаете ставку на сумму, которую готовы заплатить за каждого нового подписчика. Цены варьируются в зависимости от целевой аудитории, но в среднем составляют около 6,409-10,989 ₽ за подписчика
Top the Charts with Promoted Trends (For Bigger Budgets)
Twitter's 'Trending Topics' showcase the hottest hashtags and discussions. Promoted Trends land at the top, clearly marked 'promoted'.
Платите всего около 527 899 ₽ в день за выбор ключевых слов, которые вы хотите продвигать, чтобы ваш тренд вышел на первое место в списке, гарантируя максимальную видимость
Combine promoted tweets, accounts, and trends for maximum reach and brand awareness.
Leave Twitter Management to the Pros
| Twitter Pricing Made Easy | |
|---|---|
Social Media Marketing: | 2 379-4 209 ₽ или более в месяц |
Social Media Advertising: | 1 189-2 299 ₽ или более, с расходами на рекламу от 549 ₽ в месяц |
Хотите профессиональное управление Twitter? Платите всего 1 189-4 209 ₽ в месяц. Для фокуса на маркетинге в Twitter цены варьируются от 2 379 до 4 209 ₽ в месяц. Для рекламы в Twitter планируйте 549 ₽ на рекламные расходы и 1 189-2 299 ₽ ежемесячно на управление рекламой
Unlock LinkedIn's Power: Boost Your Brand Awareness & Connections (Paid Options)
Setting up a LinkedIn profile for your business is free, just like Facebook and Twitter. But to truly skyrocket connections and brand awareness, explore these paid options designed to get your name out there.
Targeted Ads: Reach the Perfect Audience
Grab Attention with Sidebar Ads: Showcase your brand alongside user feeds and visited pages. These quick, eye-catching ads feature a thumbnail image and a strong call to action, driving clicks to your website. Create up to 15 unique ads, each with a punchy 25-character headline and a clear 75-character description.
Laser-Focus Your Targeting: Go beyond demographics! Target your ideal customer with pinpoint accuracy based on company size, industry, job title, and more.
Как и Facebook, LinkedIn предлагает цены как за клик (CPC), так и за тысячу показов (CPM). С CPC вы платите каждый раз, когда кто-то кликает на вашу рекламу. В то время как минимальная ставка составляет 5,399 ₽, LinkedIn рекомендует делать ставки не менее 14,649-24,709 ₽. Вы также можете установить минимальный дневной бюджет в размере 26,529 ₽ и позволить вашим объявлениям работать непрерывно или до определенной даты
Если вы выбираете модель CPM, вы должны сделать минимальную ставку в 5,399 ₽, но LinkedIn рекомендует делать ставки не менее 8,149-12,719 ₽
Sponsored Updates: Elevate Your Best Content
Amplify Your Reach: Similar to Facebook's sponsored posts, sponsored updates elevate your existing LinkedIn posts in user feeds, ensuring maximum visibility.
Stand Out Clearly: Sponsored updates are prominently displayed with a clear 'Sponsored' label under your company name.
Seamless Targeting: Leverage the same powerful targeting options available with regular ads to reach your ideal audience.
Cost-Effective Promotion: Pricing follows a similar structure as regular ads, with slightly different suggested bids.
Если вы выберете опцию CPC, вы заплатите минимальную ставку в 6,319 ₽, но LinkedIn рекомендует делать ставки 14,649-26,529 ₽. В качестве альтернативы, вы заплатите минимум 27,359 ₽ за опцию CPM с рекомендуемыми ставками 48,499-75,949 ₽. У вас также должен быть минимальный дневной бюджет в размере 26,529 ₽ для Спонсируемых обновлений
Professional Management: Maximize Your ROI
| Social Media Pricing: LinkedIn | |
|---|---|
Social Media Marketing: | 2 379-4 209 ₽ или более в месяц |
Social Media Advertising: | 1 189-2 299 ₽ или более, с расходами на рекламу от 549 ₽ в месяц |
Профессиональные рекламные кампании в социальных сетях LinkedIn варьируются от 1 189 до 2 299 ₽ или более в месяц, причем большинство компаний инвестируют как минимум 549 ₽ в ежемесячные расходы на рекламу. Для маркетинговых кампаний в LinkedIn ожидайте инвестировать как минимум 2 379 ₽ в месяц
Instagram Ads: Cost-Effective Marketing for Your Business
Setting up an Instagram business page is completely free! But you can also create Instagram ads that appear as sponsored posts in users' feeds.
Previously, these ads were exclusive to big brands. Now, you can access Instagram advertising through Facebook Ads Manager for your business!
В среднем вы можете ожидать, что заплатите 17,39 ₽ за тысячу просмотров вашей рекламы с изображением в Instagram. Вы также можете создавать видеорекламу в Instagram, и вы заплатите около 8,149 ₽ за тысячу просмотров видео, при этом некоторые компании сообщают, что платят всего 0,089 ₽ за просмотр
Instagram even offers its own social media analytics platform to help you optimize your campaigns and get the most out of your budget.
Instagram Marketing Costs: A Breakdown
| Social Media Pricing: Instagram | |
|---|---|
Social Media Marketing: | 2 379-4 209 ₽ или более в месяц |
Social Media Advertising: | 1 189-2 299 ₽ или более, с расходами на рекламу от 549 ₽ в месяц |
Услуги в социальных сетях для Instagram различаются по цене. Профессиональное управление рекламными кампаниями в Instagram может стоить от 1 189 до 2 299 ₽ в месяц, с ежемесячными расходами на рекламу, начиная с 549 ₽. Для сравнения, услуги маркетинга в социальных сетях Instagram варьируются от 2 379 до 4 209 ₽ или более в месяц
Boost Your Brand on Pinterest: Reach Engaged Users Affordably
Forget expensive social media agencies! Setting up a Pinterest business account is free, but you can unlock even greater reach with promoted pins.
Promote specific pins to target audiences. Choose relevant keywords for search results and define your ideal customer by location, language, gender, and device.
Pinterest использует ценообразование CPC, поэтому вы платите только тогда, когда кто-то кликает на ваш пин и посещает ваш сайт. Сначала вы устанавливаете максимальную ставку CPC, которая является максимальной суммой, которую вы готовы заплатить за клик на ваш веб-сайт. С вас не будет взиматься больше вашей максимальной ставки, и вы можете заплатить меньше вашей ставки. Например, Social Media Examiner обнаружил, что клиенты делали ставки в 2,659 ₽ и с них взималось всего 0,359 ₽ за клик
Stay in control: Set a daily budget and campaign duration to perfectly fit your marketing goals.
Social Media Costs: A Smarter Approach
| Social Media Pricing Pinterest | |
|---|---|
Social Media Marketing: | 2 379-4 209 ₽ или более в месяц |
Social Media Advertising: | 1 189-2 299 ₽ или более, с расходами на рекламу от 549 ₽ в месяц |
Инвестиции в услуги социальных сетей стоят сотни рублей в месяц. Например, тарифы на маркетинг в социальных сетях для Pinterest варьируются от 2 379 до 4 209 ₽ в месяц, в то время как расходы на рекламу в социальных сетях для Pinterest варьируются между 1 189 и 2 299 ₽ в месяц со средними ежемесячными расходами на рекламу в 549 ₽
Supercharge Your Social Media: Uptle Pricing Made Easy
Grow your business with Uptle's custom social media plans! We help you develop a winning strategy, build engaging pages, and publish content that drives results – all at a price that fits your budget.
Craft the perfect social strategy tailored to your goals and budget! Choose the number of platforms you need and see a transparent breakdown of our pricing.
Uptle's social media plans go beyond just posting. You get everything you need to succeed, including network setup, competitor analysis, custom recommendations, a dedicated account manager, daily monitoring, content creation tools, and much more. Plus, receive monthly reports and access to MarketingCloud for enhanced marketing power.
- 15 Social Posts/Month
- 6 Custom Images/Month
- 2 Boosted Posts
- 30 Social Posts/Month
- 8 Custom Images/Month
- 4 Boosted Posts
- 45 Social Posts/Month
- 10 Custom Images/Month
- 6 Boosted Posts
- 60 Social Posts/Month
- 12 Custom Images/Month
- 8 Boosted Posts
- One Contest/Year
- 75 Social Posts/Month
- 14 Custom Images/Month
- 10 Boosted Posts
- One Contest/Year
Supercharge Your Social Media Ads with Uptle!
Ready to take your social media advertising to the next level? Uptle offers powerful social media ad plans designed to get you results. Every plan includes custom ad images, advanced targeting options, a dedicated account manager, and more!
Let's dive into what's included and the pricing for Uptle's social media advertising plans.
- 2 Advertising Campaigns
- 4 Unique Ads
- 1 Custom Ad Image (Designed by Uptle)
- 4 Monthly Targeting & Copy Optimizations
- ฿900 Initial Campaign Investment
- ฿500/Month Recommended Ad Spend on Platform
- 3 Advertising Campaigns
- 6 Unique Ads
- 2 Custom Ad Images (Designed by Uptle)
- 6 Monthly Targeting & Copy Optimizations
- 1 Social Media Retargeting Campaign & Ad
- Demographic Targeting
- Keywords, Interests, & User Intent Targeting
- ฿1,300 Initial Campaign Investment
- ฿1,000/Month Recommended Ad Spend on Platforms
- 4 Advertising Campaigns
- 8 Unique Ads
- 4 Custom Ad Images (Designed by Uptle)
- 8 Monthly Targeting & Copy Optimizations
- 1 Social Media Retargeting Campaign & Ad
- Demographic Targeting
- Keywords, Interests, & User Intent Targeting
- ฿1,600 Initial Campaign Investment
- ฿1,500+/Month Recommended Ad Spend on Platforms
- 5 Advertising Campaigns/Target Audiences
- 10 Unique Ads
- 8 Custom Ad Images (Designed by Uptle)
- 10 Monthly Targeting & Copy Optimizations
- 1 Social Media Retargeting Campaign & Ad
- Demographic Targeting
- Keywords, Interests, & User Intent Targeting
- ฿1,900 Initial Campaign Investment
- ฿2,000+/Month Recommended Ad Spend on Platforms
- Up to 6 Advertising Campaigns/Target Audiences
- Up to 12 Unique Ads
- 10 Custom Ad Images (Designed by Uptle)
- Up to 12 Monthly Targeting & Copy Optimizations
- 1 Social Media Retargeting Campaign & Ad
- Demographic Targeting
- Keywords, Interests, & User Intent Targeting
- ฿2,200 Initial Campaign Investment
- ฿2,500+/Month Recommended Ad Spend on Platforms
Unlock Deeper Insights: Upgrade Your Social Media Package with Enhanced Reporting & Consultation
Want to squeeze more juice out of your social media efforts? Uptle's enhanced consultation and reporting add-on is available for both our social media management and social media advertising plans. This power-up unlocks weekly calls or campaign status updates, along with our standard weekly reporting and analysis.
Level up your social media management with enhanced insights for:
| Social Media Management Pricing (Enhanced Reporting & Consultation) | |
|---|---|
1 Social Network | ฿2,100 |
2 Social Networks | ฿2,500 |
3 Social Networks | ฿2,800 |
4 Social Networks | ฿3,100 |
5 Social Networks | ฿3,300 |
Boost your social media advertising with enhanced insights for:
| Social Media Advertising Pricing (Enhanced Reporting & Consultation) | |
|---|---|
1 Social Network | ฿900 |
2 Social Networks | ฿1,300 |
3 Social Networks | ฿1,600 |
4 Social Networks | ฿1,900 |
5 Social Networks | ฿2,200 |
Unlock the Secrets: How Much to Spend on Social Media Marketing
Unsure how much to invest in social media? It depends on your strategy! Factors like platforms used, paid ads, and outsourcing all play a role.
Companies that outsource social media marketing typically spend between ฿200 - ฿350 daily. This translates to ฿4,000 - ฿7,000 monthly or ฿48,000 - ฿84,000 annually.
Industry benchmark? In 2016, companies allocated an average of 11.7% of their marketing budgets to social media.
The key: Choose a budget tailored to your business goals! Uptle's social media plans offer affordability and optimization to help you connect with more customers and boost online revenue.
We offer a variety of services within each Uptle social media pricing tier.
Let's collaborate! We'll analyze your goals, budget, and industry to find the perfect social media marketing package. This ensures you receive social media management that aligns with your needs at a price that fits your company.
New to social media? Start with our basic plan!
Uptle will craft and optimize your Facebook business page for maximum engagement, install desired Facebook apps, post three times weekly, and launch an advertising campaign. This budget-friendly plan is ideal for small businesses entering the social media landscape.
Running a larger business and social media savvy? Consider our aggressive or market leader social media marketing plans.
These plans include creating profiles on additional platforms like Twitter, Pinterest, LinkedIn, and more. Uptle's dedicated social media strategists will develop and post daily content, likely utilizing a social media content calendar for scheduling.
Confused About Social Media Pricing? Get Answers Here!
Outsourcing social media can be confusing, especially when it comes to cost. This FAQ clears up everything you need to know about social media pricing. Read on!
1. How Much Does Social Media Marketing Cost?
Outsourcing social media marketing typically costs between ฿900 and ฿7,000 per month. This includes developing your campaign and managing it full-time across 1-5 social networks.
2. How Much Does Social Media Advertising Cost?
Outsourcing social media advertising typically costs between ฿450 and ฿6,000 per month, with ad spend ranging from ฿200 to ฿50,000+ monthly. The final cost depends on your business size, strategy, and budget.
3. How Much Does Social Media Management Cost?
Social media management typically costs between ฿900 and ฿20,000 per month. This service usually includes developing and managing your social media marketing and advertising strategy across 1-5 networks.
Need a custom quote? Make sure the agency's services cover your desired features and platforms.
Want a hands-off approach? Look for an agency that offers a full-service social media strategy, including strategy development, launch, and ongoing management.
Have more questions? Contact us online for further assistance!
Unlock the Secrets of Uptle's Social Media Marketing Pricing
Ditch expensive ads and embrace the power of social media marketing! Create shareable and buzzworthy content with Uptle, and watch your word-of-mouth marketing skyrocket.
We've discovered the most cost-effective way to turn social media traffic into loyal subscribers. Let Uptle show you how.
Uptle's social media pricing reflects the comprehensive strategies we use to build your online presence. From Facebook and Twitter to engaging contests, we cover everything you need to succeed – including a content marketing strategy that will help you attract and engage your target audience.
Our pricing is based on the value we deliver and the measurable results we achieve for your campaigns.
Don't be fooled by rock-bottom prices. Agencies offering social media plans for ฿99 likely lack the expertise to maximize your return on investment (ROI).
Boost Your Brand with Uptle: The Social Media Powerhouse
Struggling to stand out on social media? Uptle, a top social media marketing agency, helps you build, grow, and manage powerful customer connections online.
We offer customized social media solutions, not one-size-fits-all plans. Uptle tailors a package that perfectly fits your unique needs and goals.
Transparency is key. That's why we offer upfront pricing for our social media consulting services. You'll know exactly what you're getting for your investment.
Maximize your social media budget! With Uptle, you can be confident you're getting the most value from your spending. Clear pricing empowers informed decisions.
Uptle, a leading social media agency, ignites online buzz with a strategic approach. We help you:
- Establish a commanding presence across key social media channels.
- Spark meaningful interactions that convert followers into loyal customers and brand advocates.
- Craft high-impact content that delivers on your goals, all within your social media budget.
Unlock explosive growth: See how Uptle skyrockets your sales
Imagine this: Partnering with Uptle turns social media into your revenue powerhouse. We've driven over ฿1 billion in sales and generated more than 3 million leads – and we can do the same for you.
Struggling to stand out on social media? Want deeper customer engagement, high-impact content, and a surge in website traffic? We're your one-stop solution for social media engagement!
Our expertise spans over a dozen industries. We have the proven track record you need.
Ready to unlock the power of social media? Get a free quote and discover how Uptle can transform your business. Call our dedicated team or dial +6683-090-8125 today!
Unleash Social Media Success: Craft a Winning Plan
Get expert guidance on social media that drives results. Call +6683-090-8125 or contact Uptle today.
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Ваши пакеты услуг для социальных сетей невероятно доступны. Я сэкономила 25% по сравнению с другими агентствами, и результаты превзошли все мои ожидания. Я настоятельно рекомендую вас всем.
Гибкость ваших пакетов услуг для социальных сетей просто поразительна! Ваша команда учла все мои пожелания и разработала идеальный пакет для моего бизнеса. Результаты превзошли все ожидания. Обязательно обращусь к вам снова.
С тех пор, как я начал пользоваться вашими услугами, я заметил значительный рост лайков и продаж в моем интернет-магазине. Ваша команда глубоко понимает социальные сети, и я уверен в стратегиях, которые они разработали для моего бизнеса.
I had questions about your packages, and your team responded quickly and clearly. I'm impressed with your excellent customer service. I feel confident using your services.
Satisfied with the results from your social media package. While it didn't exceed my expectations, it was definitely worth the price. I might consider upgrading to a higher package in the future.
Your social media packages are worth every penny. I've gained 200 new Instagram followers in just 1 month, and my sales have increased too. Thank you so much!
Your team truly understands my business. They helped create a social media strategy that attracts my target audience, resulting in a 50% increase in engagement on my Facebook page. Very satisfied.
After comparing prices from multiple agencies, your company offered a fair price. I'm satisfied with the overall results, even though engagement may not have increased dramatically. However, my customer base is more engaged. I will definitely continue using your services.
Initially had concerns about your packages, but your team provided clear advice and answers, which gave me more confidence. I haven't seen significant results yet, but I'm sure I will soon.
Just started using your services, not sure about the results yet, but I saw many positive reviews, so I wanted to give it a try. I'll come back and leave another review after using your services for a while.
Your team provided excellent advice on social media packages. The prices are reasonable, and you've helped increase brand awareness and sales for my business. I'm extremely impressed.
The team was very professional, worked quickly and on time, and most importantly, explained their social media strategies to us in a way we could understand. The package prices were also reasonable. I was very impressed.
The team worked quite quickly and the package prices were okay. However, the social media results may not have been exactly what I wanted, but they were at least okay.