• Software Develop
  • Seo & Lead
  • Content & AR
  • Creative & UX
  • Who We Are

Cutting-Edge Software Solutions to Establish You as Industry Leaders

Say goodbye to the complexities of traditional TV advertising and embrace data-driven OTT and connected TV (CTV) advertising.

With connected TV and OTT services, your business can advertise on major streaming platforms, from NBC Today to A&E, utilizing advanced targeting options to ensure your ads reach the ideal audience.

You’ll also gain access to vital analytics data, such as:

  • Impressions
  • View percentages
  • Clicks
  • And more

We Have Over 579
Client Testimonials

Director of Marketing | CONTRACTOR
The Uptle team continually impresses with their expertise, professionalism, and dedication to bringing our products to the right customers.

Why Choose Uptle for OTT and CTV Advertising?

With OTT and CTV advertising, coupled with Uptle’s expertise, your brand can enjoy numerous advantages, including:

Reach Your Target Audience on Their Preferred Streaming Platforms

In the U.S., businesses can reach over 70% of households via OTT and CTV advertising. As cable subscriptions decline, OTT and CTV have emerged as powerful tools to connect with your target audience on various screens.

Uptle helps maximize your ad reach by connecting your brand with top marketplaces and TV networks, including Google, CNN Go, Open X, and Univision, ensuring your message reaches the most relevant viewers.

Enhance Your Ad Campaigns with Advanced Targeting

CTV and OTT advertising enable your campaigns to align with company objectives effectively. With these tools, your brand can utilize in-house, behavioral, and demographic data to create an audience that mirrors your ideal customer.

For instance, with Uptle, your business can leverage the following targeting options:

Craft a targeted campaign that reaches your audience at the perfect moment, yielding benefits like increased website visits and higher sales. OTT and CTV advertising can help your brand achieve significant goals.

Effortlessly Measure Your Return on Investment

Measuring ROI for CTV and OTT advertising doesn’t have to be challenging.

Access all the necessary metrics to evaluate your campaign’s success, including:

You can even see where your ad appeared and how many users viewed it in full screen.

With our OTT and CTV services, your business gains insights into both online and offline conversions. Track how many users visited your store after viewing your ad or made a purchase on your website. You’ll also receive a breakdown of your cost per action (CPA) and ROI.

OTT and CTV Advertising FAQs

Curious about OTT and CTV advertising? Check out our FAQ:

What is OTT Advertising?

OTT advertising, or over-the-top advertising, involves video ads on streaming services like Hulu or devices like Amazon Fire TV. Unlike traditional TV ads, OTT ads target viewers consuming content via the Internet rather than satellite or cable.

What is CTV Advertising?

CTV advertising refers to video ads on TVs equipped with Internet connectivity, typically referred to as smart TVs. CTV ads, unlike OTT ads, are often skippable.

Expand Your Market Share with OTT and CTV Advertising

As cable subscriptions dwindle, the number of CTV and OTT users is on the rise, making it crucial to promote your brand through these channels. Targeted ads on platforms like HGTV, Pluto, and BuzzFeed can boost brand awareness, drive repeat purchases, and more.

Start creating your OTT and CTV ads by contacting us online or giving us a call at 083-090-8125

Related Services & Resources
Online Advertising Services
Digital Ad Design Services
Online Ad Agency Resources

QUESTIONS?

Have more questions about Uptle? We'd be happy to answer them.

Fill out the form below to ask about our culture, what
position is right for you, events or our hiring process.

Ready to speak with a marketing expert?

Sales

083-090-8125
1.6M

Hours of Expertise

300+

Digital Marketing Masters

1,128

Hours of Expertise

Got Questions?
Find Answers Below!

Our Most Frequently Asked Questions

What is OTT?

Over-the-top (OTT) refers to the delivery of video content via the internet, bypassing traditional cable or satellite television providers. This allows users to stream content on various devices like smart TVs, smartphones, tablets, and computers.

How do OTT services differ from Connected TV services?

OTT services provide content over the internet independently of traditional TV networks, while Connected TV services refer to televisions that are connected to the internet and can access OTT content as well as other web-based applications.

What are the benefits of using OTT & Connected TV for marketing?

The benefits include precise audience targeting, real-time analytics, interactive ad formats, and the ability to reach viewers across multiple devices, enhancing brand visibility and engagement.

How can I measure the success of my OTT & Connected TV campaigns?

Success can be measured through metrics such as view-through rates, click-through rates, completion rates, and engagement rates. Advanced analytics platforms can also provide insights into audience behavior and ad performance.