What is the ROI Dashboard?

The ROI Dashboard is a service provided by Uptle as part ofMarketingUptle,a proprietary software exclusive to Uptle clients. ROI Dashboard tracks your business’s return on investment for every $1 you invest with Uptle. It also gives you a snapshot of real-time metrics across various channels.

What can the ROI Dashboard do for me?

The ROI Dashboard’s multiple tracking features provide all your key ROI data in one easy-to-navigate dashboard, personalized for you and your business. Metrics displayed on the dashboard include:

• Revenue – Calculated based on leads generated through MarketingUptle.
• Cost-per-lead (CPL) – The cost per lead generated through MarketingUptle.
• Leads – The number of web forms completed, tracked by MarketingUptle.
• Calls – Tracked through CallTrackerFX.

All calculations are based on the amount you invest with Uptle and do not include third-party spends, such as Google Ads.

ROI and other metrics on the dashboard can be filtered by selecting a start and end date to view your data over a specific period.

Metrics can also be tracked by medium and filtered by organic search, PPC, organic and PPC, direct, referral, email marketing, social media, or offline/print sources.

Graphs and charts on the ROI Dashboard visually display how your business’s metrics evolve over time:

• Monthly revenue – A graph showing revenue based on leads tracked through MarketingUptle.
• Cumulative leads – A graph showing the cumulative total of website leads by month, based on forms tracked through MarketingUptle.
• Monthly leads – A graph showing the number of website leads by month, based on forms tracked through MarketingUptle.
• Cumulative calls – A graph showing the cumulative call count by month, tracked through CallTrackerFX.
• Monthly calls – A graph showing the number of calls by month, tracked through CallTrackerFX.

In addition to the main dashboard and the marketing dashboard, you can use the configuration tab in the ROI Dashboard to track your monthly budget by listing the start month, last month, budget, and estimated local calls.

Your ROI Dashboard is updated and monitored regularly by our FX team members. Like other tools in MarketingUptle, the ROI Dashboard provides full transparency, allowing you to check your metrics whenever you like.

Why should I use the ROI Dashboard?

Tracking ROI over time is invaluable for any business and a crucial tool when making decisions. The ROI Dashboard service within MarketingUptle provides you and your business's executives with the metrics needed to demonstrate the value of your partnership with Uptle.

Ready to get started using the ROI Dashboard?

The ROI Dashboard tool and other services within MarketingUptle provide Uptle clients with powerful data and valuable service while saving money. If you're interested in adding the ROI Dashboard to your Uptle account or learning more about Uptle’s services,contact us!

Callorreach out onlinetoday for a free evaluation.